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Continuous brand perception data from social media
Gain insights into brand perception and innovation trends — automated analysis from global social media and competitor data
Gain insights into brand perception and innovation trends — automated analysis from global social media and competitor data
8+
Sources monitored
8+
Data fields extracted
Daily
Update cadence
Data sources
We monitor data from leading sources such as Euromonitor, Statista, Mintel, Gartner, and Forrester to provide insights into emerging brand perception metrics, innovation adoption rates, and B2B client consumption patterns. These sources allow us to track various metrics, including the Innovation Adoption Rate from CloudBridge Inc. and Brand Perception Scores across different regions and channels. By leveraging these reputable platforms, we ensure that our data is both comprehensive and reliable, enabling informed decision-making.
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Structured dataset
What it finds
Our structured dataset includes essential columns such as Source, Company, Metric, Value, Region, Channel, Date, and Notes. This normalized dataset is designed to capture a wide range of data types, allowing for detailed analysis of brand perception and innovation trends. For instance, we track the Innovation Adoption Rate of 18.7% for CloudBridge Inc. in North America, providing actionable insights into market dynamics.
Analysis
The dashboard features a variety of widgets tailored to analyze brand perception and innovation metrics effectively. Key widgets include the Emerging Brand Perception Score metric, a line chart for Brand Perception Trend Over Time, and a donut chart for Innovation Adoption Rate by Sector. Additionally, the Total Social Media Mentions Last Month metric and the Competitor Website Traffic Trends line chart offer crucial insights into B2B client consumption patterns and market positioning.
When do we get brand perception alerts?
We provide real-time alerts to keep you informed about critical changes in brand perception and innovation metrics. With one enabled alert rule, you can receive timely notifications directly to your preferred channels, ensuring you never miss important updates. This proactive approach allows you to stay ahead of industry trends and competitor movements.
View alert setup →Where does brand perception data go?
Our product seamlessly integrates with Snowflake, API, and Email, allowing for efficient data management and reporting. With these integrations, you can easily access and analyze the structured data from our monitoring tools, enhancing your ability to make data-driven decisions. This flexibility ensures that you can work with the data in the way that best suits your organization's needs.
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